Essential Insights for Online Merchants: How Can Payment Gateways Enhance Sales?
Many of us have undoubtedly shopped online in the past, thanks to how easy it is to search for something online. This has made payment gateways, or online payment methods, essential for today’s online businesses. This article invites you to gain a deeper understanding of payment gateways to enhance your business or find ways to improve your sales closure in the future!
What is a Payment Gateway?
A payment gateway is a system that acts as an intermediary for online payments, enabling transactions to be conducted 24/7. It is growing in popularity, especially for businesses such as online food ordering, online shopping websites, and e-commerce sites.
These platforms can accept payments through various methods, including credit cards, debit cards, mobile banking, QR codes, and other payment service options. Moreover, payment gateways help in monitoring financial transactions, enabling quick, secure, and convenient payments, while reducing the risk of payment refusals.
How Many Types of Payment Gateways Are There?
Currently, there are 2 main types of payment gateways:
1. Bank Payment Gateways:
Highly reliable with relatively low transaction fees. However, the conditions for usage can be quite complex, where this may require a deposit account as collateral, depending on the bank’s terms. Examples include Merchant iPay from Bangkok Bank, KTC GATEWAY from Krungthai Bank, and K-Payment Gateway from Kasikorn Bank.
2. Non-Bank Payment Gateways:
Provided by companies licensed by the Bank of Thailand, these gateways act as intermediaries between merchants and customers. They offer various payment methods and have simpler account setup procedures. Examples include PayPal, Omise, Paysbuy, and GHL.
Advantages of Using Payment Gateways for Business
· Enhanced standards for transactions.
· Supports multiple payment methods, including credit and debit cards, and instalment plans, to cater to various customers.
· Boost opportunities for revenue generation and sales closure.
· Utilises internationally recognised security systems such as SSL (Secure Sockets Layer), PCI DSS, Verified by VISA, or MasterCard SecureCode, for better security.
· Saves on costs and time by eliminating the need to visit the bank to make deposits or withdrawals.
Which Payment Gateway Provider Should You Choose?
Payment gateways are integral to online businesses, particularly for online shopping. Selecting a reliable and standard-compliant payment service provider is therefore something online business owners should prioritise.
GHL is a comprehensive payment service provider licensed by the Bank of Thailand. Our payment gateway system features multiple-layered security to enhance business opportunities with a simpler, more convenient, and secure payment service.
· We support a wide range of payment channels, covering both online and offline payments.
· Special or zero transfer fees
· Dedicated merchant support team to promptly address any issue throughout your usage.
· PCI DSS Level 1 certified to ensure compliance with leading international security standards.
It is undeniable that online payment systems or payment gateways have become a crucial part of shopping today. To stay ahead of your competitors and achieve satisfying sales for your business, it is essential to adapt to consumers' payment behaviors. Choose GHL as your payment gateway service provider to offer a diverse payment experience, making your store the best choice for customers.
Interested in services from GHL? Contact us today:
Call: 0-2440-0111
Or click: https://th.nttdatapay.com/contact